AI Insights · Timothy · July 2022
Top 5 Beauty Retail Apps on Android in Sweden: Q2 2022 Performance
In Q2 2022, LOOKFANTASTIC -Beauty Shopping, BEAUTY BAY, Nykaa Fashion – Shopping App, Lush Fresh Handmade Cosmetics, and Perfumerías DRUNI saw varied performance in Sweden on the Android platform.
In Q2 2022, the top 5 beauty retail apps in Sweden on the Android platform experienced diverse performance trends in weekly downloads and active users.
LOOKFANTASTIC -Beauty Shopping saw fluctuating weekly downloads, ranging from 65 to 130, peaking in the week of June 20. Weekly active users remained relatively steady, hovering around 1.4K, with a slight decline to 1.2K towards the end of the quarter.
BEAUTY BAY had modest weekly downloads, with numbers between 9 and 25. Weekly active users showed a gradual decline from 195 to 150 over the quarter, reflecting a consistent decrease.
Nykaa Fashion – Shopping App had weekly downloads ranging from 7 to 19, with a noticeable peak in the week of June 20. The app had 13 active users in the same week, marking the only recorded active user data.
Lush Fresh Handmade Cosmetics experienced low weekly downloads, varying from 3 to 18. The highest download week was April 25 with 18 downloads, while other weeks saw single-digit figures.
Perfumerías DRUNI had minimal weekly downloads, with only a few weeks recording any activity. The app saw downloads of 2 in the weeks of March 28 and May 2.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower's website.